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Sell Your Home With a Plan, Not Just a Price

Selling a Home is More Than Listing It

Selling your home is about more than putting a sign in the yard. Whether you're moving across town, downsizing, relocating, or building a new home, I'll help you create a thoughtful strategy that maximizes your home's value while making the process as smooth as possible.

Every successful sale begins with a strategy that answers questions like:

  • Should I make improvements before selling?

  • What should I fix—and what isn't worth spending money on?

  • When is the best time to list?

  • Where will I move next?

  • How do we create competition?

  • What pricing strategy gives me the best outcome?

That's why every client starts with a plan.

Schedule a Consultation
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Start Strong with Expert Guidance

  • Property Evaluation: Begin with a detailed assessment of your home's features, condition, and marketability.

  • Goals and Timeline: Discuss your unique objectives and develop a personalized plan that aligns with your timeline.

  • Market Analysis: Leverage comparative market analysis (CMA), knowledge of recent sales (on and off-market), and advanced online tools to determine the ideal pricing strategy.

  • Preparation Recommendations: Receive tailored advice, including staging consultations, paperwork organization, and a clear timeline to get your home market-ready.

What Sellers Appreciate: My organization, clear explanations, timelines, and comprehensive written guides ensure a confident and stress-free start.

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Captivating Marketing for Maximum Exposure

  • Key Marketing Actions: Professional staging, high-quality photography, compelling videos, brochures, and engaging social media teasers showcase your home in its best light.

  • Exclusive Listing Launch Formula: A comprehensive strategy to expose your property to the largest pool of buyers and agents, including targeted digital ads and outreach campaigns.

  • Additional Support: Access trusted resources for decluttering, repairs, painting, trash/junk removal, and cleaning to enhance your home's appeal.

  • Strong Launch: Ensure immediate buyer interest with a meticulous marketing plan, leveraging digital ads and a seamless rollout across multiple channels.

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Maximizing Visibility and Interest

  • Showings and Exposure: Host open houses, private tours, and continue targeted digital ad campaigns to keep your property in the spotlight.

  • Feedback Sharing: Provide frequent updates with buyer and agent feedback to keep you informed.

  • Curb Appeal & Show-Ready: Offer guides to maintain a pristine home if occupied; for vacant properties, I ensure cleanliness and presentation are maintained.

  • Regular Updates: Share detailed reports on market activity and buyer interest, so you're always in the loop.

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Securing the Best Deal and Smooth Closing

  • Handling Offers: Expertly review, negotiate, and advise on counter-offer strategies to secure the best terms.

  • Navigating Inspections and Appraisals: Provide hands-on guidance through inspections, appraisals, and contingencies, ensuring all issues are addressed promptly.

  • Closing Day Preparation: Walk you through the final steps, including paperwork, timelines, and coordination with attorneys and buyers.

  • Stress-Free Closing: Emphasize open communication, thorough preparation, and support to make the closing process seamless and enjoyable.

Work With Alison

Contact Alison today to learn more about her unique approach to real estate and how she can help you get the results you deserve.
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Contact Details

Alison Borrelli

Phone

(617) 257-3012

Email

[email protected]

Address

1175 Great Plain Ave Needham MA 02492

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