With panoramic pond views and soaring ceilings, 11 Fells Road was a hidden gem on Oyster Pond. After thoughtful updates, strategic staging in a Transitional Coastal style, and a targeted marketing campaign, the home sold in just 3 days with multiple offers—closing at $2.5M, far surpassing the $1.69M Zestimate. From timing to presentation, every detail was intentional—and the results speak for themselves.
Staged to Shine. Strategically Sold. $800K Over Zestimate.
The Story of
11 Fells Road, Falmouth
Seller Goals
The sellers, longtime family friends, hoped for a smooth process and strong return. With no true comparables on the market, pricing required a strategic and data-driven approach. We priced the home at $2.25M—despite a Zestimate of just $1.69M—relying on expert insight and thoughtful positioning.
Preparing for the Market
We didn’t rush. Instead, we:
Freshened the interior with new paint and carpets
Completed deep cleaning, minor repairs, and exterior landscaping
Partnered with a professional stager to highlight the home’s architectural beauty and waterfront setting
Staging Style: Transitional Coastal Elegance
Soft textures, ocean-inspired hues, and warm wood tones created an inviting, elevated aesthetic designed to resonate with lifestyle-driven buyers.
Marketing Strategy
Professional photography, drone & video tour
Strategic social media campaign (3K+ views)
Just one open house—no second needed
We launched with energy, focus, and precision—and within 72 hours, the results were in.
The Results
List Price: $2,250,000
Sale Price: $2,500,000
Time on Market: 3 days
Offers Received: 3
Zestimate at time of listing: $1.69M
Buyer Feedback: "We knew it was the one the moment we walked in."
What the Client had to Say ....
Alison was fantastic to work with! Her strategy to stage, market, and sell my parents’ home was spot-on. This was not an easy time for our family and her empathy was as impressive as her expertise. We highly recommend working with her for any real estate needs.
What Made the Difference
Professional staging that highlighted the views and lifestyle
A carefully timed launch—once the home was truly ready
A pricing and marketing strategy built on local expertise—not algorithms
Video Marketing
Property Photos
Ready To Create Your Story?
Contact Alison today!
