461 HIgh Rock

From Preparation to Perfect Price: How a Year of Planning Led to a $175K Over-Ask Sale

The Story of

461 High Rock Street, Needham

Designed for Every Day Life, Wrapped in New England Charm

After nearly 30 years in their Needham home, the sellers of 461 High Rock Street were ready to downsize — but they wanted to do it right.

We met nearly a year before the home went on the market, giving us time to thoughtfully plan repairs, decluttering, and strategic updates. With consistent collaboration and a clear goal, we were able to position the property to shine — highlighting its solid bones, character, and rare half-acre yard in a desirable part of Needham.

Preparation & Strategy

Over the course of the year, the sellers:

Decluttered decades of belongings
Repainted interior spaces
Repaired exterior trim and rot
Power washed siding and garage doors
Landscaped and lightly staged

Every detail was intentional — making sure the home’s character and space came through clearly to today’s buyers.

Marketing That Works

When it came time to list, we launched a full marketing campaign, including:

Professional staging
Custom video tour and drone footage
Floor plans and property website
Social media and digital advertising
Door-knocking and neighbor invitations

The listing immediately stood out in the Needham market — and generated significant interest from the start.

The Result

List Price: $1,325,000
Sale Price: $1,500,000
Time on Market: 1 weekend
Offers: Multiple — after the first day of showings
Buyer Feedback: Loved the charm, layout, and incredible yard

The final buyers are excited to start their family in this beloved home — and the sellers walked away thrilled, having achieved their “magic number.”

461 High Rock Street Online Marketing

From the Seller

“Thank you for all your help — I’m so glad we sold it so quickly. Your instincts were right on how to price it, so thanks for that.

— Leila, Seller of 461 High Rock Street

What This Sale Proves

Selling a longtime home can feel overwhelming — but with the right preparation, guidance, and marketing strategy, the process can be smooth, thoughtful, and ultimately… wildly successful.

Video Marketing

Property Photos

Thinking of selling in Needham?

Let’s talk about your next move — whether it’s next month or next year. Early planning leads to powerful results.

Alison Borrelli
REALTOR® | Berkshire Hathaway HomeServices Commonwealth
Specializing in listings, downsizing, and relocation across Needham, Newton, Wellesley & Natick and metrowest